Making assets discoverable with Metadata!
Metadata management is one of the most significant challenges and a driving force associated with effective digital asset management.
In simple terms, metadata is a collection of data that describes and gives information about data. Such metadata is what transforms digital files into assets and provides significant value to enterprises by making them understandable, easily searchable and used.
Boondrive, a cloud based digital asset management software, allows automatic metadata extraction during the time of upload/import, thus, keeping metadata for every asset wherever it goes. Such embedded metadata are the key link to your assets and basically summarizes information about assets, making it easier for users to locate assets and to work with them. Such extracted metadata usually only shows information such as file size, technological details, file extension, when it was created and by whom.
Boondrive also allows entering metadata values; open user input metadata fields such as Description, Copyright, Tags, Expiry date. Such manual metadata edit feature allow users to give more accurate inputs; information that they feel is relevant, easy for them to remember and needed to describe the asset.
Types of Metadata in Boondrive
Realizing the value of good metadata in managing your digital assets, Boondrive displays three types of metadata:
- Descriptive Metadata: gives context to assets and describe the subject matter of your asset. For example: caption to a picture could be your descriptive metadata.
- Technical Metadata: includes all those information that is automatically generated when you create a file such as the file type, size, date created or modified etc, dimensions.
- Administrative Metadata: administrative metadata helps in mitigating risks associated with the file usage. These are the rights management metadata that shows information such as who created it, with whom it is shared etc.
Why do they matter?
categorizes and organizes assets
tells the lineage of digital assets
works as a guide for productive workflow and
makes assets searchable by relying on accurate metadata of each digital assets
increases your return on investment with improved asset organization, discovery and faster time to market.
enables tracking assets’ rights management and lets people know how and where the file can be used. Similarly, it also decreases the chances of working with outdated data.
Although metadata appears as a simple concept, it requires careful planning and execution. Having too little or too much information about an asset can become confusing and counterproductive and can hinder in providing successful brand experience to the users.